A pug dog wearing a striped black and white hat sits indoors, surrounded by bar furniture and alcohol bottles, under natural light from large windows.

1:17

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Instagram rules only Doug the Pug can break

Some things nobody should put on Instagram. Doug the Pug gets a pass. more

HuffPost built a short list around that idea: nine things you shouldn't do on Instagram, or anywhere, unless you are a pug. Doug, a dog who was already famous online, is the star.

The rules are the ones most of us have thought and never said. Skip the duck lips, don't document every meal before you eat it, and do not post the picture that was plainly taken with a selfie stick. A person who does all that gets muted, and Doug gets away with it.

A pug dog wearing a striped black and white hat sits indoors, surrounded by bar furniture and alcohol bottles, under natural light from large windows. The headline runs in white letters across the lower third. — Some things nobody should put on Instagram.

Part of the trick is the look. Doug sits in a bar lined with bottles and big bright windows, wearing a black and white striped hat, with the calm face of a pug who has never once worried about his likes.

From a friend, the humble brag and the endless feed of selfies get old fast. From a flat-faced pug, they somehow never do.

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